Launched in 1983, Tata Salt provided an assurance of purity in a market where unbranded salt of dubious quality was the norm. Add the goodness of rock salt to your fasting days with this unadulterated, natural option. These are still made of salt, but they substitute a portion with potassium chloride. Retailer of Tata Salt Lite, Tata Salt Plus & Tata Salt Black Salt offered by Comilla Departmental Store from Siliguri, West Bengal, India It is designed to provide consumers a convenient means to take preventive measures towards keeping the blood pressure and weight of family members in check. THE MARKETING MIX APPLIED TO TATA SALT LITE. 2016. Refined, iodised and potassium enriched, Tata Salt Lite was developed to address the need for a product that assists the management of blood pressure through lower sodium intake. It is designed to provide consumers a convenient means to take preventive measures towards keeping the blood pressure and weight of family members in check. A practicing homeopath, she follows a patient-centred perspective, emphasizing the benefits of natural remedies and herbs, homeopathy and whole food nutrition. It is consumed by many Indians to keep a check on their blood pressure and weight. Refined, iodised and potassium enriched, Tata Salt Lite is a low-sodium salt specially formulated to provide 15% lower sodium than regular salt. It is generally accepted that lower sodium in diet assists in management of blood pressure. | … Let's make Color Changing Ice cream! Common brands include Lo Salt, Morton Lite Salt, Tata, Saxa So-Low, and Himalania reduced sodium pink salt. This is "Tata Salt Lite" by Absolute Productions on Vimeo, the home for high quality videos and the people who love them. Sodium in Tata Salt Lite (low sodium) was found to be higher (35.87 gm/100gm) than the claimed value (33.2 gm/100gm). So, Tata Salt Lite was priced taking all these factors into consideration. Page 1 of 1 Start over Page 1 of 1 . the products are sold at physical and online retail outlets Tata Salt Lite is one of my favourite . Tata salt lite has been specially formulated to provide 15% lower sodium than ordinary salt. 19-20.00 per KG while normal table salt of the same brand is Rs. Unveiling of Rock Salt Providing a premium, gourmet experience with health benefits. Some also include glutamic acid, lysine, and magnesium carbonate to enhance flavor. A non-culinary health benefit of black salt is its use in the making of toothpaste, Tata Salt Lite is a low-sodium salt specially formulated to provide 15 per cent less sodium than ordinary salt. (Many great health benefits also!) Refined, iodised and potassium enriched, Tata Salt Lite is a low-sodium salt specially formulated to provide 15% lower sodium than regular salt. Sodium in Saffola Salt Plus (less sodium) was found to be 33.77 gm, less than the claimed value of 35.3 gm (this may be beneficial for consumers who want less sodium in their iodised salt). Tata salt is good for high blood pressure patient . Black salt is known for its therapeutic abilities, especially its positive effect on the digestive system. Refined, iodized and potassium enriched, Tata Salt Lite was developed to address the need for a product that assists the management of blood pressure through lower sodium intake. It is a model which is used to illustrate the different elements or aspects of marketing, namely, Product, Price, Place and Promotion over the lifespan of an industry. Sometimes the only way to beat your critics is to run. QUICK FACTS. Tata Salt Lite - Low Sodium, 1kg Pouch Brand: Tata. Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube. This article is authored by Dr. Shweta U. Shah. 100% Guarantee. Using Vacuum. As it was late evening and my kitchen is running out of salt so I purchased one packet of Tata Lite Salt and for my surprise it is Rs. Tata Salt 19,593 views. Tata Salt Plus and Tata Salt Lite. They have 30-66% less sodium than regular table or sea salt. The salt has a slightly bigger particle size and it barely clumps as much in humid or wet environments. Related Products EVEREST Turmeric - Powder ₹27.00 ₹29.00. Launch of Tata Salt Lite Addressing low sodium requirement. It is designed to provide consumers a convenient means to take preventive measures towards keeping the blood pressure and weight of family members in check. ... Sprinkle some on meat or chicken while cooking in pan.....not need for salt or pepper! Consumer buying decision process The pricing strategy also took into account the motivations for the purchasing decision of consumers. Introduction of Herbal Salt Blending the goodness of herbs with right amount of salt, fortified with wellness benefits. The cost was higher than that of regular salt, but the benefits had to come at a price. India’s first packaged iodised salt; Tata Chemicals, recently launched country’s first double fortified salt, Tata Salt Plus-salt with iodine plus iron. Baby Shark Syrup Ice cream shop play~! The benefits that these customers perceive, as being brought to them are: Benefits : to enhance tanginess. Then I remembered TV commercial of “Tata Light Salt”. Tata Salt Lite is a reduced sodium iodized salt that provides 15% less sodium than regular salt. This linkage applied to 'Tata Salt Lite' is given below: Service benefit – Tata Salt Lite is sold at 14.5 lakh retail outlets across India (source – TCL director’s report for the fiscal year 2013-14) The value networks set up by Tata for Tata Salt Lite are such that. 11-12.00 per Kg. 2019. Black Salt Benefits-The black salt health benefits are undoubtedly incredible & it’s definitely a good idea to include it in to our recipes!Tata Black Salt is hygienically packaged & retains all its natural goodness. ... 2 Highlighted the issues of impurities in other salts sold Launched by HLL In 1996 Positioned on the Health benefits platform. Tata Salt Lite Low Sodium TVC - Duration: 0:31. Everest Royal Garam - Masala ₹75.00 ₹78.00. 0:31. Summary feedback TATA Salt Lite says it is a refined, iodised and potassium enriched, low-sodium salt specially formulated to provide 15% lower sodium than regular salt. Refined, iodised and potassium enriched, Tata Salt Lite is a low-sodium salt specially formulated to provide 15% lower sodium than regular salt. It has been consistently recognised as one of the country's leading food brands. Qty: Add To Cart. It has been specially formulated to provide 15 per cent lower sodium than ordinary salt. He has only low sodium salt or lite salt of different brands. Refined, iodised and potassium enriched, Tata Salt Lite is a low-sodium salt specially formulated to provide 15% lower sodium than regular salt. More items to explore. The product formulation was developed with the National Institute of Nutrition, India and launched after two decades of research to address the issue of iron deficiency in India. It contains a food additive called Potassium Black salt is rich in potassium, calcium, iron and sulphur which makes it excellent for digestion. Iodized Salt And Mental Development. Tata Salt Lite. It is designed to help consumers manage better blood pressure levels as a part of healthy lifestyle without compromising on health. Tata Salt Lite is a relatively new product of the ‘Tata’ brand which opened the branded salt industry in the year 1983. Previous page. It is the first iron fortified iodized salt that provides up to up to 50% of Recommended Daily Allowance of Iron. To run as fast as your feet will take you. The pioneer of salt iodisation in India, Tata Salt, holds the distinction of being India's first national branded iodised salt. The primary customers of 'Tata Salt Lite 'are the people who buy this product, either to be consumed by themselves or their family members. Rock salt is used in fasting period, especially during the festive days of Navratri.Tata Rock Salt is the perfect blend of appetizing taste and good health. Qty: It is aimed at curing and preventing the prevalence of iron deficiency anemia. Use: Benefits: Why shop from Grocistore? Tata Salt Plus is India’s first iron fortified iodised salt that provides up to 50% of Recommended Daily Allowance of Iron. Utility Services Engineering - Tata Salt Lite, Tata Salt Plus & Tata Salt Black Salt Retailer from Bhuj, Gujarat, India Free Delivery. Tata Salt Lite is a low sodium salt from the Tata Salt brand franchise. The low sodium is great for households with blood-pressure patients. 12/8/2014 1 Comment The marketing mix or the 4Ps model can be used to describe the life cycle of any industry. This packet of low sodium salt contains iodine that helps in proper mental development of children and prevents iodine deficiency disorders in adults. It is designed to provide consumers a convenient means to take preventive measures towards keeping the blood pressure and weight of family members in check. In Indian cuisine, it is mostly added to dishes and preparations such as juices, salads, nimbu paani, chhaas, etc. You can hardly notice that you are using a low sodium salt. Sendha Namak Benefits-Sendha namak boasts of strong cooling properties. The flavour is still consistent with most other Tata Salt products. It is designed to provide consumers a convenient means to take preventive measures towards keeping the blood pressure and weight of family members in check. Tata salt Lite is a low-sodium salt Refined, iodised and potassium enriched, Tata salt Lite is a low-sodium salt specially formulated to provide 15% lower sodium than regular salt. It is light and not too salty in taste and have proper iodine supplement so that will good for heart and blood pressure. Before this point in time, only unbranded and local salt was sold. Hypertension or high Tata Salt Lite is a low-sodium salt is specially formulated to provide 15 percent less sodium than ordinary salt. Why compromise on taste? Description: Tata Salt Lite. The secondary customers are the owners of premium restaurants who want to satisfy their health-conscious customers. Source(s): Dr's Advice !!! Ex TATA Salt, TATA Salt plus, TATA Salt Lite, TATA Salt Flavoritz b. Price: $11.25 ($0.32 / Ounce) & FREE Shipping: New (4) from $11.25 & FREE Shipping. We supply and export Tata Salt Lite. 4.4 out of 5 stars 101 ratings. Try Tata Salt Lite with 15% less sodium. 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